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White Label Online Casino Software: Advantages, Features, & more

by Isabella Mason

Posted on May 15th, 2020

White Label Online Casino Software: Advantages, Features, & more

A white label solution for online casinos is a software developed by other companies to sell the product. The company that buys this solution takes all the intellectual property rights and starts using it under their name. There are various reasons why so many online gambling platforms prefer having white label online casino software.

For instance, by employing white label solution, you can set aside the technical part regarding the development, functionality, and focus more on the marketing aspect. While starting an online casino business, these aspects need to be thoroughly analyzed, and the final result should be efficient. You need to choose your priorities according to the necessities.

On the other hand, the speedy launching process of your online casino through white label online casino software offers you the freedom and peace of mind while getting into one of the most competitive industries. To survive in this industry, you need to comply with all the market requirements and start making big moves.

white label online casino software

Make sure to access the secure gaming license and payment methods after you are done with the website design and all that. For solving these aspects, it is argued that white label online casino software solutions are the best. So, let’s find out. 

1. Why choose white label online casino software?

There are various paths that you can take to build an online gambling platform. As you may probably know, it is hard to succeed in this industry because of the competition. Some companies want to do their own thing and start developing casino content software etc.

Others buy casino content from various providers, integrate payment systems, and finally meet regulatory standards by acquiring a gaming license, which is both costly and hard to get. What do you think? Which of the options is more feasible from a starter standpoint.

When you have little or no experience in this field, the failure rate is very high, and it is risky to start your online casino brand from scratch as every minor error will negatively affect your business. The easier option for those people is to partner with experienced companies that can deliver great results.

Here comes the white label online casino software that is a great solution for amateur entrepreneurs who would like to enter the online gambling stage. Let’s try to display the main advantages that one can get by employing a white label casino solution.

1.1 Time-tested Gaming Platform

white label online casino software

Online casino operators need to focus on many aspects to be successful. That includes, games, functionality, speed of the website, and other technical issues. By getting a white label casino solution, you will manage to eliminate most of these issues quickly. As a casino owner, you need to do a little research about the industry and white label casino software providers.

Depending on the needs of your online casino brand, you will choose the most effective and cost-efficient white label online casino software available on the market. It is a massive advantage that one could ever ask for. You will be free from technical concerns while applying a white label casino solution for your online casino platform. Thus, it will be easier for you to focus on aspects such as marketing your product and branding.  

1.2 A wide selection of online casino games from top-level providers

Most of the time, people think that white label online casino software comes ready and cannot change anything on the interface. Frankly speaking, it is not true; you have the freedom to customize white label casino solutions to some degree. You will have a chance to integrate casino games that you think would be interesting for gamers to play.

Although white label casinos come with online casino games, you still have the choice to change and improve that website. Imagine that you start your gambling platform with white label online casino software, and after some years, you decide to include sports and live betting functions. It is perfectly fine to add those assets with white label online casino software. That is not the only benefit regarding the interface and online casino games. 

The games that white label casino software provides are coming from top-level providers in the industry. These include Playtech, Net Entertainment, Microgaming, Evolution, IGT, Real Time Gaming, and more. It is great to have a variety of choices in the gambling site regarding the games. So, players would love to enjoy games from various providers at the same place.

None of the casino operators wants to knock the door of game providers and sign various contracts with them. By getting a white label casino solutions, you will eliminate this phase and have access to all those games without any complication. The full ready-packed product will save you time and money and help you with speedy delivery and faster implementation.                                                                                             

1.3 Easy Access to the Gaming Licenses through White label Online Casino Software

If you are new to the industry, it is perfectly fine to not have a piece of information about regulations. Though you need to learn the legalities of the regions that you want to target. The gambling license is a very crucial aspect, and you need to pay close attention to that. Otherwise, you will face several issues from governmental agencies. Some questions concern all the possible online gambling platform operators. For example

  • What are the requirements for getting a gambling license in specific regions?
  • Is it that difficult to get a license?
  • Will I secure it or not?
  • Cost of the license?
  • How much time should you wait for that license?

white label online casino software

It is not easy to secure an online gambling license, especially from well-known and respected jurisdictions. By employing a license from your white label software provider, you can manage to start working right away.

2. Variety of front-end templates to select

It is a hard task to build a website from scratch, especially if it is an online gambling platform. Creating a brand new website interface will take your time and resources. If you do not have much time and want to start your business for reaching out to your target audience, the best choice is to choose the white label online casino software solution.

This casino games software will provide you with various front end templates that can be easily converted. You can work on those templates and customize them for your needs and preferences. This will help you to reduce the time and cost of building a gambling platform. 

3. Final Thoughts on the White Label Online Casino Software

There are obvious advantages of employing a white label online casino software for your business. They solve many technical issues and help you to eliminate those factors so that you can focus on other aspects.

Keep in mind that building a gambling website is the first step in your long gambling business journey. You need to make sure that you have a strong online presence as well as intelligent marketing tactics to involve more and more players in your system.

If you provide a better gaming experience for your audience, more people will visit your site and enjoy your games. So, that is why partnering with an experienced online casino software provider for acquiring the white label online casino software solutions can be great for that. 

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